Following up on our comprehensive EMV blog post from 2013 EMV. Chip and Pin. What You Need To Know, IMS believes the October 2015 transition to EMV cards in the US is a FIRM date. Here are links to some of the latest key news and research: Star Strikes Deal with MasterCard in the Latest…
IMS has noticed increasing confusion among its customers and prospective customers regarding the revenue recognition of prepaid value, gift cards, gift certificates and other types of stored value breakage. Because of this confusion, IMS has developed a Point-of-View Brief to highlight key factors for breakage revenue recognition consideration. Click here to read the…
Coming out of a discussion recently with one of our Museum prospects, a point was raised about the difference between Members and out-of-town patrons. The discussion was centered on engagement and what could be done to drive incremental revenue. The conversation shifted to “knowing your customer”. Our prospect replied, ” that won’t matter as that…
What is EMV? The term EMV describes the interoperability between a new type of payment card technology and the payment terminals needed to process its use. This new type of payment card effectively describes chip-enabled credit & debit cards, or “smart cards” embedded with microchips capable of interacting with point-of-sale or ATM devices in a…