Whether fans are flocking to your events or you’re struggling to bring fans back, there’s a proven way to make more money per ticketed fan regardless of any given night’s attendance. Add to that you’ll have unrivaled data visibility into what any particular fan purchases, and you can start to drive more profitable fan relationships […]
Today, many small and medium business owners are tasked with wearing just about every hat in the store. They are responsible for managing Employees, HR, Accounting, Buying, Merchandising and on top of it all, IT. In the past, much of this had to be managed through on-site servers which required management, maintenance, power, and cooling. […]
IMS’s STADIS© sets the standard for in-venue customer engagement and cross-system incremental revenue generation. Having invented the category back in 2004, IMS-STADIS© has many years and millions of tickets worth of data showing where and how incremental revenue is generated, along with unique customer insights for better decision making. The following is some sample…
With the EMV live date of October 1, 2015 fast approaching, we thought it would be worth visiting just how much a potential data breach might cost the average small business. The information is courtesy of First Data. 90% – The percentage of all breaches that impact small merchants according to Trustwave Research…
As deeper and more relevant Fan-Customer Engagement becomes necessary to drive incremental revenue and affinity, many are looking to existing in-venue silo systems, or one-off, unproven tactics to help with those efforts. IMS believes the only real way to create meaningful in-venue engagement, revenue and affinity is to think “cross-system” and “platform vs. product”…
The EMV payment processing standard is now less than a year away. The implications on your business are dramatic. Contact IMS to assist in your transition to this global standard. The Infographic below (courtesy of Cayan-Merchant Warehouse) highlights liability shifts and your responsibilities…